As the world becomes more mobile-centric, search engines like Google are leading the charge. Google’s recent update, dubbed by some as “Mobilegeddon,” reinforced the importance of having a web experience optimized for mobile users and is penalizing those sites that don’t. Easily presenting users with the information they desire at their desk or on the road will benefit your bottom line.
This a continuing trend that shows that mobile devices aren’t secondary anymore: they are central to how people shop and navigate the web. Mobile is part of our future, and creating the right infrastructure is part of supporting that future.