Melissa Pfannenstiel

Sr. Director of Product Marketing

Melissa Pfannenstiel is the Sr. Director of Product Marketing at Field Nation where she oversees platform packaging, product launches, and go-to-market strategies. With a robust B2B marketing background, Melissa has developed campaigns for clients such as 3M, General Mills, Ecolab, and Cargill.

Optimizing labor: outsourcing simple robotics tasks for strategic focus

Preventing sprinkler system damage: best practices for providers

Learn how to prevent costly water damage from fire sprinkler systems during building work with key risks, safety tips, and mitigation best practices.

Lessons from InfoComm 2025: Where AV and IT converge

Explore InfoComm 2025 insights: the fusion of AV and IT, next-gen LED displays, and how Field Nation connects AV service companies to new opportunities.

HITEC 2025 recap: Hospitality technology trends and opportunities

Field Nation shares key takeaways from HITEC 2025, where hospitality leaders explored safety, efficiency, and robotics shaping hotel technology.

See What’s New: July 2025

This month saw the launch of various Flightboard and New Provider Match enhancements for buyers as well as the launch of the Provider Success Score for providers within their profile. Click the..

What’s shaping field service in the second half of 2025

Explore top field service trends based on 2H2025 Field Nation marketplace data. Get insights to navigate macroeconomic pressures and plan confidently for 2026.