HITEC 2025 brought together leaders, innovators, and solution providers to showcase the latest advancements in technology for hotels, resorts, and beyond to connect and discuss how hospitality technology is advancing. Field Nation attended to connect with industry leaders, understand their priorities, and explore how these trends are affecting field service leaders. Here are some key takeaways from our time at the event.

Types of work in focus

Across the show floor, conversations revealed a diverse mix of hospitality technology priorities ranging from guest safety enhancements to energy efficiency upgrades and emerging automation. Buyers were eager to discuss cutting-edge innovations and tried-and-true deployments that keep properties running smoothly. The following solutions stood out:

Staff duress systems

Safety remained top-of-mind, with strong interest in emergency alert systems, particularly for housekeeping staff. These solutions allow employees to quickly signal distress or health concerns, supporting compliance with local safety mandates.

Occupancy sensors & smart thermostats

Energy efficiency and space optimization were common priorities, with many attendees exploring sensor-driven solutions that balance guest comfort with operational savings.

Innovative wireless access

One standout innovation was a foam-based wireless access system mounted to ceilings, promoted as being 10x cheaper and more efficient than traditional access points.

Water leak detection

Property managers showed growing interest in leak prevention, with solutions that deploy floating sensors in toilets—often scaled to 100–150 rooms per project.

Standard deployments

Demand remains steady for access point installations, VoIP phone systems, and in-room sensor rollouts, many of which are connected to larger safety and operational platforms.

For field service leaders, these trends signal a need for teams and partners who can navigate a wide range of deployments from quick-turn retrofits to complex, networked systems, often in active hospitality environments. Success will depend on the ability to scale skilled labor quickly, integrate new technologies with existing infrastructure, and deliver consistent quality across multiple locations.

Robotics on the rise

The robotics sector drew strong attention at HITEC, underscoring its growing role in hospitality operations. Adoption is no longer a “future trend”. Companies are actively seeking deployment and support partners now.

Cleaning/sanitizing robots

A fast-growing company showcased autonomous cleaning units designed to maintain guest areas with minimal human intervention, enhancing sanitation standards and reducing operational costs.

Robotic towel-folding arms

These devices automate repetitive laundry tasks, easing workloads and improving efficiency in high-volume environments without replacing human staff.

Robotics manufacturers are open to market-specific technician training and are seeking reliable partners for nationwide installations and ongoing maintenance. For service providers, this means an opportunity to upskill, secure recurring work, and stand out as a trusted expert in next-generation hospitality technology.

Embracing hospitality technology trends with on-demand labor

HITEC 2025 confirmed that hospitality technology is moving toward greater automation, safety, and efficiency, and creating a clear need for flexible labor models that can keep pace. From deploying innovative IoT devices to scaling robotic support and rolling out safety systems across hundreds of rooms, the Field Nation marketplace enables field service leaders to meet demand with confidence. Discover how you can leverage Field Nation to deliver your next hospitality project on time, on budget, and at scale.